Banish brassiness and neutralise unwanted tones with the milk_shake Icy Blonde Shampoo. Formulated with a special black pigment that helps to counteract unwanted yellow tones, this blonde shampoo adds a subtle cool tone to hair and keeps your hair looking salon-fresh for longer. Enhanced with deeply nourishing ingredients, it leaves hair softer, smoother and refreshingly clean. Ideal for platinum and blonde hair.